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AI Beauty Award Selections
Unlike other beauty awards, People’s Taste Award reflects people-powered beauty trends from actual crowd data curated by AI.
Award Category (+20)
Inclusive Beauty
Inclusive Beauty
2020 Winners
Tinted moisturizer for dark-skinned beauties
We've rounded up the best WOC friendly tinted moisturizers available at Sephora! Achieve an easy natural glam look with tinted moisturizers that actually work for dark skin. We've rounded up the best WOC friendly tinted moisturizers available at Sephora! Achieve an easy natural glam look with tinted moisturizers that actually work for dark skin.2020 Winners
For monolid beauties
Enhance your beautiful monolids! Here are the best monolid eye makeup products you'll wish you knew sooner. Enhance your beautiful monolids! Here are the best monolid eye makeup products you'll wish you knew sooner.2020 Winners
Daily coverage for men
Yes, men can wear makeup, too! Look you're very best every day with a natural makeup look to accentuate your features and hide your imperfections! Yes, men can wear makeup, too! Look you're very best every day with a natural makeup look to accentuate your features and hide your imperfections!2020 Winners
Dads deserve good skin, too
Why not treat Dad to the gift of healthy skin this year? Here are the best grooming and skincare products for fathers everywhere. Why not treat Dad to the gift of healthy skin this year? Here are the best grooming and skincare products for fathers everywhere.2020 Winners
Trendy Look
Layered two tone eyeliner look
Master the two-toned eyeliner trend everybody loves. Here are the best ultra-pigmented and colorful eye makeup products for a stunning two-toned eyeliner look. Master the two-toned eyeliner trend everybody loves. Here are the best ultra-pigmented and colorful eye makeup products for a stunning two-toned eyeliner look.2020 Winners
Did you hear? Blue is the new black
Blue eye makeup is one of the trendiest looks to sport this season. Discover the most flattering blue eye makeup for you! Blue eye makeup is one of the trendiest looks to sport this season. Discover the most flattering blue eye makeup for you!2020 Winners
Look at me! Statement pout
Be the bold type! Know what statement you want to make! Check out this list of the perfect statement lip makeup products to perfect your pout. Be the bold type! Know what statement you want to make! Check out this list of the perfect statement lip makeup products to perfect your pout.2020 Winners
Environmentally Friendly
Eco-friendly & sustainable skincare
Be environmentally friendly by becoming a conscious consumer with eco-friendly purchases! Clean up your beauty routine by using sustainable and ethical products! Be environmentally friendly by becoming a conscious consumer with eco-friendly purchases! Clean up your beauty routine by using sustainable and ethical products!2020 Winners
Natural Look
Glossy no makeup look
No makeup looks are all the rage, and they don't actually require you to wear no makeup! Achieve a naturally glossy and dewy complexion with products that are so natural that people think you have no makeup on. No makeup looks are all the rage, and they don't actually require you to wear no makeup! Achieve a naturally glossy and dewy complexion with products that are so natural that people think you have no makeup on.2020 Winners
So nude, it's naked!
Find your most flattering nude lip from this selection of completely weightless lip makeup products. Swipe these on for the perfect, weightless nude lip. Find your most flattering nude lip from this selection of completely weightless lip makeup products. Swipe these on for the perfect, weightless nude lip.2020 Winners
Give your face a break
Looking for the perfect face makeup that won't make you break out? Here are the best non-comedogenic makeup picks to give your skin a break. Looking for the perfect face makeup that won't make you break out? Here are the best non-comedogenic makeup picks to give your skin a break.2020 Winners
Peek-a-boo freckles!
The key to letting your beautiful freckles show is here! Here are the best face makeup products that every girl with freckles should know. Don't cover them up, show them off. The key to letting your beautiful freckles show is here! Here are the best face makeup products that every girl with freckles should know. Don't cover them up, show them off.2020 Winners
The ultimate fresh-faced look
Fresh face makeup looks so effortlessly pretty! Achieve the look with the best face makeup for a natural fresh face. Fresh face makeup looks so effortlessly pretty! Achieve the look with the best face makeup for a natural fresh face.2020 Winners
MLBB: My lips but better
My lips but better refers to lip products that are similar shade the natural color of your lips. These products will add a natural wash of color to elevate your overall complexion. My lips but better refers to lip products that are similar shade the natural color of your lips. These products will add a natural wash of color to elevate your overall complexion.2020 Winners
Natural BB & CC creams for a bare faced makeup look
Sometimes you want to look like you're not wearing any makeup at all for that naturally flawless look. Here's everthing you need for a natural, no makeup makeup look. Sometimes you want to look like you're not wearing any makeup at all for that naturally flawless look. Here's everthing you need for a natural, no makeup makeup look.2020 Winners
Anti COVID
Prevent 'maskne' for acne-prone skin
Finding the best moisturizer for acne-prone skin can be a challenge. We've rounded up the very best moisturizers that won't clog your pores! Finding the best moisturizer for acne-prone skin can be a challenge. We've rounded up the very best moisturizers that won't clog your pores!2020 Winners
Hands-free, germ-free
Hands-free makeup is a new breed of hygienic cosmetic applicators. These products are the best way to apply product without touching your face. Hands-free makeup is a new breed of hygienic cosmetic applicators. These products are the best way to apply product without touching your face.2020 Winners
Social Media Trends
TikTok two-tone eyebrow products
Two-toned brows are the next big makeup trend on social media! Join the hype with the best eye makeup products to recreate to two-toned eyebrow trend for your next social media post. Two-toned brows are the next big makeup trend on social media! Join the hype with the best eye makeup products to recreate to two-toned eyebrow trend for your next social media post.2020 Winners
Approved by BOTH youtubers and subscribers
Youtube stars are obsessed with these cosmetics and so are their subscribers! Here is the edited list of the best in beauty- tried, trusted, and approved! Youtube stars are obsessed with these cosmetics and so are their subscribers! Here is the edited list of the best in beauty- tried, trusted, and approved!2020 Winners
Eyeshadows with beautiful pigments for mismatched eyes
From powerful pigments to wearable colors, these eyeshadows are absolutely gorgeous! Discover highly-pigmented and diverse shades to find the best fit for your beauty routine. From powerful pigments to wearable colors, these eyeshadows are absolutely gorgeous! Discover highly-pigmented and diverse shades to find the best fit for your beauty routine.2020 Winners
Celebrity Inspired
Ariana Grande's Positions look
Ariana Grande's "Positions" has brought 60's makeup trends back to life and we are here for it! Check out all the best makeup products to recreate her iconic makeup look. Ariana Grande's "Positions" has brought 60's makeup trends back to life and we are here for it! Check out all the best makeup products to recreate her iconic makeup look.2020 Winners
Red carpet intergalactic eyes
Nothing screams space queen like Jameela Jamil's perfect red carpet galaxy eye makeup look from the 2020 People's Choice Awards. Try out the best eye makeup products for a glittery and intergalactic makeup look. Nothing screams space queen like Jameela Jamil's perfect red carpet galaxy eye makeup look from the 2020 People's Choice Awards. Try out the best eye makeup products for a glittery and intergalactic makeup look.2020 Winners
Glow like Jlo!
Want that J.lo glow? Here are the best beauty and skincare products to achieve Jennifer Lopez's dewy glow. Want that J.lo glow? Here are the best beauty and skincare products to achieve Jennifer Lopez's dewy glow.2020 Winners
Mature Skin & Beauty
Make your lips young and symmetrical again
Makeup has the ultimate power to redefine aging lips. With these products, you'll never leave the house with lackluster lips again! Makeup has the ultimate power to redefine aging lips. With these products, you'll never leave the house with lackluster lips again!2020 Winners
Clean Ingredients
All-natural-yet-effective
Reduce the heaviness of your base while increasing your natural glow! Your skin deserves makeup that looks good and is good for you. Reduce the heaviness of your base while increasing your natural glow! Your skin deserves makeup that looks good and is good for you.AI Beauty Editor's Picks
2020 Winners
Mask Friendly
Affordable mask-friendly foundation
Make sure our makeup doesn't rub off on your face mask! Yes, you can wear makeup with a mask with these transfer-proof face makeup products. Make sure our makeup doesn't rub off on your face mask! Yes, you can wear makeup with a mask with these transfer-proof face makeup products.2020 Winners
Protective mask from your mask
The best way to prevent face mask skin problems is to protect your skin from face mask irritation with these products. Apply these products like a protectant or a barrier between your skin and your mask. The best way to prevent face mask skin problems is to protect your skin from face mask irritation with these products. Apply these products like a protectant or a barrier between your skin and your mask.2020 Winners
Match with your mask
This year, it's all about the eyes! Up your eye makeup game while wearing a mask! This year, it's all about the eyes! Up your eye makeup game while wearing a mask!2020 Winners
Work Appropriate
Work from home in your second skin
Make your foundation look like a second skin! Achieve a light and natural skin-like finish with these face makeup products. Make your foundation look like a second skin! Achieve a light and natural skin-like finish with these face makeup products.2020 Winners
Everyday Look
Nonsticky lipglosses that won't stick to your hair
Lipgloss used to get a bad rap for being sticky. But now's the time to forget everything you know about lip gloss because they are now non-sticky and we're 100 percent here for them. Lipgloss used to get a bad rap for being sticky. But now's the time to forget everything you know about lip gloss because they are now non-sticky and we're 100 percent here for them.2020 Winners
Blighlight or blushlighter?
Blush + highlighter products enhance and highlight the cheeks for a luminous glow. Apply a blighter for a fake awake look in just one stroke! Blush + highlighter products enhance and highlight the cheeks for a luminous glow. Apply a blighter for a fake awake look in just one stroke!2020 Winners
Monochrome for your lips
Monochrome makeup is a unique beauty trend that involves wearing the same color makeup products on your eyes, lips, face, and/or nose.Try out the monochrome makeup look with these absolute holy grail makeup products! Monochrome makeup is a unique beauty trend that involves wearing the same color makeup products on your eyes, lips, face, and/or nose.Try out the monochrome makeup look with these absolute holy grail makeup products!2020 Winners
Cream blush for every skin type
Cream blush is the most underrated product in your makeup bag! Here are the cream blushes for a natural and dewy flush for every skin type. Cream blush is the most underrated product in your makeup bag! Here are the cream blushes for a natural and dewy flush for every skin type.2020 Winners
Lipstick as blush? Amazing!
Lipsticks aren't only for your lips anymore! The creamy, natural texture of a lipstick makes a perfect natural-looking blush. Lipsticks aren't only for your lips anymore! The creamy, natural texture of a lipstick makes a perfect natural-looking blush.2020 Winners
Everyday spider lashes
Spider lashes are the latest way to style your eyes. Add the right amount of volume and length for the spider lash effect. Spider lashes are the latest way to style your eyes. Add the right amount of volume and length for the spider lash effect.AI Beauty Editor's Picks
2020 Winners
Perfect pair with smoky eyes
Find the best lip makeup products to compliment your smoky eye. Complete your makeup look with the perfect lip! Find the best lip makeup products to compliment your smoky eye. Complete your makeup look with the perfect lip!2020 Winners
No touch-up required
No need to touch your face during the day to retouch makeup! Keep your lips in glam all day with not so much as a petit touch-up along the way! No need to touch your face during the day to retouch makeup! Keep your lips in glam all day with not so much as a petit touch-up along the way!2020 Winners
Easy makeup for lazy days
Rely on these products when you're too lazy to go full glam! These products are super-easy lazy girl hacks for looking good! Rely on these products when you're too lazy to go full glam! These products are super-easy lazy girl hacks for looking good!2020 Winners
Juniors
Makeup for kids
Kids love using their parents' makeup although adult makeup may not be safe for children! Here are the best mommy-approved makeup products for kids that are safe to use! Kids love using their parents' makeup although adult makeup may not be safe for children! Here are the best mommy-approved makeup products for kids that are safe to use!2020 Winners
Beauty basics for teens
It is important to take care of and protect teenage skin. Discover the best skincare for teens to keep skin young, fresh, and healthy. It is important to take care of and protect teenage skin. Discover the best skincare for teens to keep skin young, fresh, and healthy.2020 Winners
Retro
90's rock and roll chic
Inspired by the early 90's goth and punk movements, grunge makeup is edgy, cool and decidedly effortless. Here are the best makeup products to create an effortless 90's grunge makeup look. Inspired by the early 90's goth and punk movements, grunge makeup is edgy, cool and decidedly effortless. Here are the best makeup products to create an effortless 90's grunge makeup look.2020 Winners
90's glam holiday eye look
Pay homage to the '90s aesthetic this holiday season with neutral matte eye makeup products. The '90s are totally back! Pay homage to the '90s aesthetic this holiday season with neutral matte eye makeup products. The '90s are totally back!2020 Winners
Face & Base Trends
Best luminous face primers for glass skin
Start your makeup look with one of these luminizing face primers for glass skin. Prolong your makeup while boosting radiance for a luminous glow. Start your makeup look with one of these luminizing face primers for glass skin. Prolong your makeup while boosting radiance for a luminous glow.2020 Winners
Good bye creasing! The perfect hack for oily skin.
You can stop your face makeup from settling and look flawless all day long.Make your makeup, flawless, poreless, and crease-proof all day long. You can stop your face makeup from settling and look flawless all day long.Make your makeup, flawless, poreless, and crease-proof all day long.2020 Winners
Not to prime is a crime
Eyeshadow primer is the secret to a crease-free eye makeup look. Here are the best eyeshadow primers to make your eye makeup last longer than cuffing season! Eyeshadow primer is the secret to a crease-free eye makeup look. Here are the best eyeshadow primers to make your eye makeup last longer than cuffing season!AI Beauty Editor's Picks
2020 Winners
FWB: Face with benefits
There's a new breed of makeup products on the market that promises beautiful coverage and all the benefits of skincare, too! These face makeup products are so nice to skin that you might as well call them skincare products! There's a new breed of makeup products on the market that promises beautiful coverage and all the benefits of skincare, too! These face makeup products are so nice to skin that you might as well call them skincare products!2020 Winners
Lip Care
Extremely hydrating lip stains for kissably soft lips
Keep your lips feeling full and hydrated all year long!Get your lips into a soft and kissable shape. Keep your lips feeling full and hydrated all year long!Get your lips into a soft and kissable shape.2020 Winners
Overliner for plump lips
Overdraw and overline lips to create that full pout you've always wanted. Properly overline your lips to create a natural illusion of the naturally full pout. Overdraw and overline lips to create that full pout you've always wanted. Properly overline your lips to create a natural illusion of the naturally full pout.2020 Winners
Skincare
Your beauty is ageless
Here are the best moisturizers for mature skin we swear by. Reduce the appearance of fine lines and wrinkles for a truly ageless look. Here are the best moisturizers for mature skin we swear by. Reduce the appearance of fine lines and wrinkles for a truly ageless look.2020 Winners
Feel and look fresh
Look and feel light and refreshed. Check out the best moisturizers that will make you feel more hydrated, refreshed and energized. Look and feel light and refreshed. Check out the best moisturizers that will make you feel more hydrated, refreshed and energized.2020 Winners
Erase your face!
Break down your makeup with the best cleansers before bed and get it all off! Remove makeup properly to leave your skin feeling fresh and clean! Break down your makeup with the best cleansers before bed and get it all off! Remove makeup properly to leave your skin feeling fresh and clean!2020 Winners
Soft but effective winter exfoliant
Here are the best new exfoliators for dry winter skin. This is how you should really be exfoliating this winter. Here are the best new exfoliators for dry winter skin. This is how you should really be exfoliating this winter.2020 Winners
It's okay to be sensitive
Looking for moisturizers that are gentle enough for your sensitive skin? Here are moisturizers for sensitive skin that is the perfect fit for your beauty routine! Looking for moisturizers that are gentle enough for your sensitive skin? Here are moisturizers for sensitive skin that is the perfect fit for your beauty routine!2020 Winners
Face + body moisture
We love products that can multitask! Soothe your face and body with moisturizers that hydrate the skin. We love products that can multitask! Soothe your face and body with moisturizers that hydrate the skin.2020 Winners
Skin first aid kit for fall
Change up our skincare routine for fall with all the essential moisturizer products. Transition your skincare for colder weather to build a defense against dry skin. Change up our skincare routine for fall with all the essential moisturizer products. Transition your skincare for colder weather to build a defense against dry skin.2020 Winners
Halloween
Look mysterious for Halloween!
Everyone is obsessed with finding the most epic and mysterious makeup to match their costumes this Halloween. Check out the best makeup products for a scary and/or pretty Halloween makeup looks to wear this year. Everyone is obsessed with finding the most epic and mysterious makeup to match their costumes this Halloween. Check out the best makeup products for a scary and/or pretty Halloween makeup looks to wear this year.2020 Winners
Sparkle like a fairy on Halloween
We found the coolest and prettiest makeup products that are worth trying for a sparkly Halloween makeup look. Explore the best makeup products to inspire your makeup looks to go with your costume. We found the coolest and prettiest makeup products that are worth trying for a sparkly Halloween makeup look. Explore the best makeup products to inspire your makeup looks to go with your costume.2020 Winners
Holiday Season
For your NYE kiss
Finding someone to kiss on NYE is hard enough! Don't spend any more time on searching for the perfect lipstick that won't rub off when you find the perfect person for the perfect kiss. Here are the best kiss-proof lip makeup products for NE and beyond! Finding someone to kiss on NYE is hard enough! Don't spend any more time on searching for the perfect lipstick that won't rub off when you find the perfect person for the perfect kiss. Here are the best kiss-proof lip makeup product... More2020 Winners
Extra sparkle for NYE
NYE is all about the glitz and glam! This New Year's Eve, add some extra sparkle and pizzazz to your eyes! NYE is all about the glitz and glam! This New Year's Eve, add some extra sparkle and pizzazz to your eyes!2020 Winners
New year, new skin chapter
Detox your skin with the best moisturizers clarifying moisturizers! Check out this list of moisturizers that will give you baby-soft skin for the new year. Detox your skin with the best moisturizers clarifying moisturizers! Check out this list of moisturizers that will give you baby-soft skin for the new year.2020 Winners
Shimmer like a snowflake
Shimmer like a snowflake with gleaming highlighters with an intense sparkly payoff. Look like a snowflake fairy with the best shimmering highlighters. Shimmer like a snowflake with gleaming highlighters with an intense sparkly payoff. Look like a snowflake fairy with the best shimmering highlighters.2020 Winners
Lippies that survive holiday dinners
Transfer-proof lip makeup that will last through every delicious holiday meal. Always be mistletoe ready with the best lip makeup that survives holiday meals. Transfer-proof lip makeup that will last through every delicious holiday meal. Always be mistletoe ready with the best lip makeup that survives holiday meals.2020 Winners
Holiday full glam kit
The best products to create a glam holiday makeup look are here! Achieve a full-face glam look with an airbrushed finish with these glamorous makeup products. The best products to create a glam holiday makeup look are here! Achieve a full-face glam look with an airbrushed finish with these glamorous makeup products.2020 Winners
Festive holiday graphic liner
Celebrate the holidays with a fun and creative graphic eyeliner makeup look. Master the graphic eyeliner trend this season with the best colorful eyeliners with precise control. Celebrate the holidays with a fun and creative graphic eyeliner makeup look. Master the graphic eyeliner trend this season with the best colorful eyeliners with precise control.2020 Winners
Minty like a candy cane
Make your lips feel oh so refreshing with yummy lip makeup products. Achieve that minty shine with refreshing lip makeup to look and smell delicious like a candy cane! Make your lips feel oh so refreshing with yummy lip makeup products. Achieve that minty shine with refreshing lip makeup to look and smell delicious like a candy cane!2020 Winners
Gift perfect skin this holiday
Buy a gift that would be definitely appreciated by our loved ones, like the gift of perfect skin. Give the gift of flawless skin this holiday with the best moisturizers for baby smooth skin. Buy a gift that would be definitely appreciated by our loved ones, like the gift of perfect skin. Give the gift of flawless skin this holiday with the best moisturizers for baby smooth skin.2020 Winners
Hypnotizing holiday chromes
Makeup lovers are losing it over these metallic chrome eye makeup products! While the shadow may look subtle in the pan, once applies the shiny colors pop! Makeup lovers are losing it over these metallic chrome eye makeup products! While the shadow may look subtle in the pan, once applies the shiny colors pop!2020 Winners
X-mas stocking stuffers
These adorable gifts are perfect to put in your Christmas stocking! Here are cool stocking stuffers for everyone on your Christmas list! These adorable gifts are perfect to put in your Christmas stocking! Here are cool stocking stuffers for everyone on your Christmas list!AI Beauty Editor's Picks
2020 Winners
Festive glitter and glow lips
Looking to upgrade your party makeup look? Check out the top picks for the ultimate glitter and glossy lips! Looking to upgrade your party makeup look? Check out the top picks for the ultimate glitter and glossy lips!2020 Winners
Winter
Combat dry winter skin
Avoid and prevent dry skin in the winter. Here are moisturizers to rescue dry skin from winter's harsh effects. Avoid and prevent dry skin in the winter. Here are moisturizers to rescue dry skin from winter's harsh effects.2020 Winners
Update your foundation for winter
Transform your dry winter skin to a dewy winter glow. Explore the best hydrating foundations to combat dry winter skin! Transform your dry winter skin to a dewy winter glow. Explore the best hydrating foundations to combat dry winter skin!2020 Winners
Dazzling holiday jewel tones
We are drooling over seductive jewel-toned smoky eye makeup! Perfect the jewel tone smoky eye like a pro! We are drooling over seductive jewel-toned smoky eye makeup! Perfect the jewel tone smoky eye like a pro!2020 Winners
Soft and natural winter flush
Here are the best face makeup products for a pretty, natural flush for anyone who shies away from the glitter and drama. Get natural-looking flushed cheeks with a slight pop of color. Here are the best face makeup products for a pretty, natural flush for anyone who shies away from the glitter and drama. Get natural-looking flushed cheeks with a slight pop of color.2020 Winners
Dark and sexy winter lips
Embrace the dark and deep winter with vampy lip makeup products for the winter. Try out these dark winter lip makeup products and discover your color palette. Embrace the dark and deep winter with vampy lip makeup products for the winter. Try out these dark winter lip makeup products and discover your color palette.2020 Winners
Add warmth to your winter
You can warm up your complexion this winter with these makeup products! Add warmth and dimension to your winter makeup look! You can warm up your complexion this winter with these makeup products! Add warmth and dimension to your winter makeup look!2020 Winners
